The University of Liberal Arts-Bangladesh (ULAB) launched their newly developed academic module on ‘Business Journalism’ at a business journalism conference on 10 July 2011, Mr. Abul Kalam Azad, MP, Honourable Minister, Ministry of Information and Ministry of Cultural Affairs, inaugurated the conference. Professor Imran Rahman, Pro Vice Chancellor of University of Liberal Arts, Mr. Markus Kupper, Director, Monitoring and Results Measurement Group and Acting General Manager, Katalyst also addressed the audience.
Business journalism in Bangladeshi media is not of good quality, and there is a shortage of skilled people.
Katalyst initiated the introduction of Business Journalism curriculum in Bangladeshi Universities in 2008. As a result, Dhaka University (DU) and the Independent University of Bangladesh (IUB) had already developed and offered a course on Business Journalism.
ULAB is offering the course in the current semester under the Department of Media Studies and Journalism. ULAB’s new module will be able to meet the demand for well informed business journalists for both local and international media. Media has immense influence on policymakers and stakeholder who develop the business sectors in Bangladesh, particularly agriculture and small businesses contributing to poverty reduction.
Mr. Ralph Frammolino, a Media Consultant from Los Angeles Times (via video conferencing), Mr. Moazzem Hossain, Editor of The Daily Financial Express and Shawkat Hossain Masum, Business Editor of The Daily Prothom Alo, and Dr. Jude Genilo, Head of Media Studies and Journalism Department of ULAB presented papers on different aspects of business journalism in Bangladesh. The conference was attended by other renowned journalists and media personalities, students and academics